MARKETING SERVICES FOR INDUSTRIAL COMPANIES

Website Call Tracking for

Industrial Companies

Throughout the day, your industrial business probably fields a number of phone calls. But do you know where those calls are coming from or why you’re getting them?

Call tracking provides you with important data that you can use to improve your website and attract more customers to your business.

On this page, we’ll take a look at how call tracking works, why it’s important for industrial companies, and how you can use it to take your business to new heights.

Let’s get started!

What is Website Call Tracking?

Call tracking documents key information about every call you receive to your website.

First, you will need to set up call tracking software on your website, attach a phone number to it, and list that phone number as your primary contact. Then, when new leads call you, the software will record information such as the location of the caller, the company where they work, and their address.

You can also set up new phone numbers to track every time you launch a marketing campaign. This will allow you to determine which channels and strategies are driving results for your business.

Why is website call tracking important for industrial companies?

With call tracking, your business can gather valuable data such as:

  • Transcripts of phone conversations

  • Company information (industry, location, etc.)

  • Potential worth of a business if they become a customer

  • Number of calls you receive each day and the time of day you receive them

  • How many callers become customers

In addition, you can use call tracking to gauge the success of your marketing campaigns. For example, maybe you receive more leads and phone calls from your email marketing efforts than your marketing guides. This information will allow you to adjust your marketing spend to invest in the channels that have the greatest impact.

Call tracking data also allows you to better track return on investment (ROI), determine peak call hours, improve call forwarding, and improve the relationship between your sales and marketing teams.

Call Tracking Pricing Plans

Basic

  • Up to 2 unique phone numbers
  • up to 200 monthly phone calls
  • Integration with Google Analytics
  • Initial 25 calls transcribed and call scoring included
  • Setup of unique # on unique PPC campaigns
  • Setup of unique # on PPC landing pages
  • $300 (waived for existing customers) for setup of call tracking numbers on website (if desired)
  • $200 monthly investment

Aggressive

  • Up to 4 unique phone numbers
  • up to 400 monthly phone calls
  • Integration with Google Analytics
  • Initial 25 calls transcribed and call scoring included
  • Setup of unique # on unique PPC campaigns
  • Setup of unique # on PPC landing pages
  • $400 (waived for existing customers) for setup of call tracking numbers on website (if desired)
  • $300 monthly investment

Market Leader

  • Up to 8 unique phone numbers
  • up to 800 monthly phone calls
  • Integration with Google Analytics
  • Initial 25 calls transcribed and call scoring included
  • Setup of unique # on unique PPC campaigns
  • Setup of unique # on PPC landing pages
  • $500 (waived for existing customers) for setup of call tracking numbers on website (if desired)
  • $400 monthly investment

Web Marketing Channel Call Tracking & ROI Reporting Pricing

Basic

  • Up to 10 unique phone numbers
  • up to 200 calls recorded each month
  • Unlimited users for the reporting interface
  • SMS call notifications
  • $300 (waived for existing customers) for setup of call tracking numbers on website (if desired)
  • $300 monthly investment

Aggressive

  • up to 10 unique phone numbers
  • 200-400 calls recorded each month
  • Unlimited users for the reporting interface
  • SMS call notifications
  • Setup of unique # on unique PPC campaigns
  • Setup of unique # on PPC landing pages
  • $400 (waived for existing customers) for setup of call tracking numbers on website (if desired)
  • $450 monthly investment

Market Leader

  • up to 10 unique phone numbers
  • 400-800 calls recorded each month
  • Unlimited users for the reporting interface
  • SMS call notifications
  • Setup of unique # on unique PPC campaigns
  • Setup of unique # on PPC landing pages
  • $500 (waived for existing customers) for setup of call tracking numbers on website (if desired)
  • $600 monthly investment

Website call tracking plans from WebFX

With call tracking, your business can gather valuable data such as:

WebFX provides web-based solutions for tracking phone calls to your business.

Our team of marketing experts knows how to use call tracking data to drive results for your business. We even developed our own proprietary call tracking software, CallTrackerFX..

CallTrackerFX integrates seamlessly with Google Analytics to provide your industrial business with actionable data to help you focus on sales leads that yield results for your business.

Website call tracking plans from WebFX include:

  • Phone number integration with Google Analytics

  • Setup and testing of multiple phone numbers for online and offline marketing channels

  • Monthly reporting and phone call data

Want to learn more?

Interested in learning more about how website call tracking plans from WebFX can you improve your website and your business to attract more customers?

Check out our custom website call tracking plans online, and contact us today to speak with a strategist.

We drive results for industrial companies across the U.S., and we’re excited to work with you!

READY FOR REAL GROWTH?

Call 888-601-5359

Our specialists will work with your industrial company to create a Digital marketing campaign that’s tailored to your existing goals. We’ll keep the focus on strategies that drive revenue and help your company grow.

Learn what WebFX can do for your industrial company and request a free quote!

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