{"id":2212,"date":"2021-07-26T14:08:17","date_gmt":"2021-07-26T14:08:17","guid":{"rendered":"https:\/\/www.industrialfx.com\/?p=2212"},"modified":"2021-10-28T18:53:19","modified_gmt":"2021-10-28T18:53:19","slug":"what-is-link-building-and-why-is-it-important","status":"publish","type":"post","link":"https:\/\/www.industrialfx.com\/what-is-link-building-and-why-is-it-important\/","title":{"rendered":"What Is Link Building and Why Is It Important?"},"content":{"rendered":"\n
If you are just starting on your search engine optimization (SEO) journey, you may have heard about link building. Link building is a crucial part of SEO and plays a significant role in how your site ranks on the search engine results page.
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Use this guide to learn more about what link building is, why it matters, how you can build links on your site, and the difference between good and bad links. <\/p>\n\n\n\n\n\n\n\n
So what is link building? Link building<\/a> is the act of getting quality websites to link to your site for the main goal of increasing your search engine rankings. Links from another site allow more users to find their way to your site, increasing traffic and potentially increasing revenue. More links can also increase your site\u2019s domain authority, another factor in where you rank in the search results.\u00a0<\/p>\n\n\n\n Link building is a vital part of any SEO strategy. Links from another site tell search engines that your site is trustworthy and an authoritative source for a topic. These links act as \u201cvotes<\/a>\u201d for your site from another and tell engines like Google that your page should rank higher in the results. Links are a big part of the Google results algorithm. According to Moz<\/a>, link features make up about 40% of Google\u2019s Algorithm. As mentioned above, link building can lead to more traffic to your site, leading to even more benefits for your business. According to a study by ahrefs<\/a>, the higher the number of domains pointing to a site, the more organic search traffic is brought to that site. <\/p>\n\n\n\nWhy does link building matter? <\/h2>\n\n\n\n
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