{"id":631,"date":"2017-02-28T17:22:52","date_gmt":"2017-02-28T17:22:52","guid":{"rendered":"https:\/\/www.industrialfx.com\/?page_id=631"},"modified":"2020-10-09T17:37:08","modified_gmt":"2020-10-09T17:37:08","slug":"conversion-rate-optimization","status":"publish","type":"page","link":"https:\/\/www.industrialfx.com\/digital-marketing-industrial-companies\/conversion-rate-optimization\/","title":{"rendered":"Conversion Rate Optimization"},"content":{"rendered":"\n<h3>\n\t\tMARKETING SERVICES FOR INDUSTRIAL COMPANIES\n\t<\/h3>\n<h2>\n\t\tConversion Rate Optimization for\n\t<\/h2>\n<h1>\n\t\tIndustrial Companies\n\t<\/h1>\n\t<p>Does your industrial company want to attract more customers, close more sales, and earn more revenue online? Conversion rate optimization (CRO) can help.<\/p>\n<p>On this page, we\u2019ll take a look at some of the benefits of CRO, and how conversion rate optimization plans from WebFX can help grow your industrial company.<\/p>\n\t\t<a href=\"#pricingplan\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\tView Pricing Plans\n\t\t\t\t\t<\/a>\n\t<ul>\n\t\t<li>\t \t\t\t\t\n\t\t <h4>Analysis of webpage usability, conversion rate, copy, and aesthetics to determine potential areas of improvement<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>A team of qualified Internet marketers working together to analyze your data in order to make informed decisions and recommendations<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Actionable steps, based on findings, that you can implement in order to take advantage of the conversion potential of your traffic<\/h4><p><\/p><\/li>\t<\/ul>\n\t<p>CRO is the process of increasing the percentage of website visitors that convert into customers or take a desired action on any page on your site.<\/p>\n<p>It involves testing various versions of a website or elements of a page with the goal of determining which version results in more leads, contact forms, phone calls, and purchases.<\/p>\n<p>With CRO, you can test a number of factors to understand how they impact conversions. For example, you can test large elements, like your entire contact form, or smaller ones like the color of specific buttons on your site.<\/p>\n<p>The higher your conversion rate, the better. And CRO can help your business get the most out of your online presence.<\/p>\n<h3>\n\t\tWhy is conversion rate optimization important for industrial companies?\n\t<\/h3>\n\t<p>In addition, CRO allows you to test out new marketing trends and ideas. This allows you to compare new strategies with what you already know is working. If you see benefits, you can easily implement changes on your website.<\/p>\n<p>You can also use CRO to make smarter business decisions, improve your website, earn more customers, and increase revenue.<\/p>\n\t<p>CRO has a number of benefits for industrial businesses. With CRO, you can:<\/p>\n\t<ul>\n\t\t<li>\t \t\t\t\t\n\t\t <h4>Make decisions based on data<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Generate more leads<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Outrank competitors in search results<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Learn more about the behavior of website visitors<\/h4><p><\/p><\/li>\t<\/ul>\n\t<p>WebFX offers custom conversion rate optimization and analysis plans to help your business attract and convert more customers.<\/p>\n\t<p><strong>Our plans include:<\/strong><\/p>\n\t<ul>\n\t\t<li>\t \t\t\t\t\n\t\t <h4>Analysis of webpage usability, conversion rate, copy, and design<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>In-depth testing to identify ways to improve your site<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Actionable steps to improve your site&#8217;s conversion rate<\/h4><p><\/p><\/li>\t<\/ul>\n\t<p><strong>In addition, our plans include the following procedures to help you improve your website and attract more customers.<\/strong><\/p>\n\t<ul>\n\t\t<li>\t \t\t\t\t\n\t\t <h4>Usability conversion analysis<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Internet marketing conversion analysis<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Conversion funnel analysis<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Website copy analysis<\/h4><p><\/p><\/li><li>\t \t\t\t\t\n\t\t <h4>Aesthetic analysis<\/h4><p><\/p><\/li>\t<\/ul>\n\t<p>When you choose to work with WebFX, you\u2019ll&nbsp;work with some of the best designers, managers, copywriters, and optimizers in the business. Working together, they will analyze your website traffic and ensure that you always reach your highest conversion potential.<\/p>\n<p>We work with clients across the country, and on average, they see 100% increases in their website conversion rates.<\/p>\n\t\t\t\t<h2>Basic *Current Clients Only<\/h2>\n\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t<li>Initial report of findings &#8211; what portions of site to test\/optimize for conversions + optimization suggestions<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>1 round of website user testing &#8211; 1 15 minute videos (and summary of findings for each video)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Initial heatmap and click stream testing and analysis on up to 10 pages<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Conversions analysis survey independent testers + summary report of findings on 10 testers<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>up to 4 hours per month on CRO, project management and reporting time allocation<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>1 A\/B test launched per month (complete testing cycle is 60 days)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>15 day setup, 45 day test period (A\/B tests are typically run on different pages\/sections of the site)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Ongoing heat maps and click stream analysis on 5 pages per quarter<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$2,750 initial investment (two-month duration)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$500 per month in CRO costs<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$100 per month for 1 quarterly 15-minute user feedback video (optional)<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<a href=\"https:\/\/www.industrialfx.com\/contact\/\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\tStart Now\n\t\t\t\t\t<\/a>\n\t\t\t\t<br>\n\t\t\t\t<h2>Aggressive<\/h2>\n\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t<li>Initial report of findings &#8211; what portions of site to test\/optimize for conversions + optimization suggestions<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>2 rounds of website user testing &#8211; 2 15-minute videos (and summary of findings for each video)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Initial heatmap and click stream testing and analysis on up to 15 pages<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Conversions analysis survey independent testers + summary report of findings on 15 testers<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>up to 9 per month on CRO, project management and reporting time allocation<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>2 A\/B tests launched per month (complete testing cycle is 60 days)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>15 day setup, 45 day test period (A\/B tests are typically run on different pages\/ sections of the site)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Ongoing heat maps and click stream analysis on 10 pages per quarter<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$3,950 initial investment (two-month duration)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$1,000 per month in CRO costs<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$100 per month for 1 quarterly 15-minute user feedback video (optional)<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<a href=\"https:\/\/www.industrialfx.com\/contact\/\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\tStart Now\n\t\t\t\t\t<\/a>\n\t\t\t\t<br>\n\t\t\t\t<h2>Market Leader<\/h2>\n\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t<li>Initial report of findings &#8211; what portions of site to test\/optimize for conversions + optimization suggestions<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>3 rounds of website user testing &#8211; 3 15-minute videos (and summary of findings for each video)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Initial heatmap and click stream testing and analysis on up to 25 pages<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Conversions analysis survey independent testers + summary report of findings on 25 testers<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>up to 20 hours per month on CRO, project management and reporting time allocation<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>5 A\/B tests launched per month (complete testing cycle is 60 days)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>15 day setup, 45 day test period (A\/B tests are typically run on different pages\/sections of the site)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$4,950 initial investment (two-month duration)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$2,000 per month in CRO costs<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$100 per month for 1 quarterly 15-minute user feedback video (optional)<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<a href=\"https:\/\/www.industrialfx.com\/contact\/\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\tStart Now\n\t\t\t\t\t<\/a>\n\t\t\t\t<br>\n\t\t\t\t<h2>Basic: Bi-Yearly<\/h2>\n\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t<li>up to 6 hours every 6 months on CRO, project management and reporting time allocation<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>1 A\/B tests launched every 6 months (complete testing cycle is 60 days)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>30-day setup, 90-day test period (A\/B tests are typically run on different pages\/sections of the site)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Bi-yearly ROI and split test reporting<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$150 per month in CRO costs<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<a href=\"https:\/\/www.industrialfx.com\/contact\/\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\tStart Now\n\t\t\t\t\t<\/a>\n\t\t\t\t<br>\n\t\t\t\t<h2>Basic: Quarterly<\/h2>\n\t\t\t\t<ul>\n\t\t\t\t\t\t\t\t\t\t<li>up to 4 hours every quarter on CRO, project management and reporting time allocation<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>1 A\/B test launched every month (complete testing cycle is 60 days)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>30-day setup, 60-day test period (A\/B tests are typically run on different pages\/sections of the site)<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>Quarterly ROI and split test reporting<\/li>\n\t\t\t\t\t\t\t\t\t\t<li>$250 per month in CRO costs<\/li>\n\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t<a href=\"https:\/\/www.industrialfx.com\/contact\/\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\t\tStart Now\n\t\t\t\t\t<\/a>\n\t\t\t\t<br>\n\t\t <h3>\n\t\tPartner with us to improve your conversion rates!\n\t<\/h3>\n\t<p>Want to learn more about how conversion rate optimization can help your industrial company earn more leads and revenue?<\/p>\n<p>Check out our <a href=\"http:\/\/www.webpagefx.com\/website-conversion-analysis.htm\">website conversion analysis plans<\/a> online, and <a href=\"http:\/\/www.webpagefx.com\/contact.htm\">contact us<\/a> today to speak with a strategist.<\/p>\n<p><strong>We\u2019re excited to work with you!<\/strong><\/p>\n\t\t<a href=\"http:\/\/www.webpagefx.com\/website-conversion-analysis.htm\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\tView Conversion Plans\n\t\t\t\t\t<\/a>\n\t\t<a href=\"https:\/\/www.industrialfx.com\/contact\/\" target=\"_self\" role=\"button\" rel=\"noopener noreferrer\">\n\t\t\t\t\t\tContact Us!\n\t\t\t\t\t<\/a>\n\t\t\t<h3>READY FOR REAL GROWTH?<\/h3><h2>Call 844.325.5802<\/h2> \t\t\t\n\t\t\t\t<p>Our specialists will work with your industrial company to create an Internet marketing campaign that\u2019s tailored to your existing goals. 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Front St. Harrisburg, PA 17102<br>\nPhone:<strong>&nbsp;<\/strong>844.325.5802<br>\nEmail: quotes@webpagefx.com<br>\n\n<h5><strong>Call Toll Free: <a href=\"tel:844.325.5802\">844.325.5802<\/a><\/strong><\/h5>\n<\/article>\n<p>\u00a9 Copyright 2002-2017&nbsp;<a href=\"http:\/\/www.webpagefx.com\/\">WebpageFX<\/a>&nbsp; \u0399 &nbsp;Privacy Policy &amp; Terms of Use &nbsp;\u0399 &nbsp;<a href=\"http:\/\/www.webpagefx.com\/sitemap.htm\">Sitemap<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>MARKETING SERVICES FOR INDUSTRIAL COMPANIES Conversion Rate Optimization for Industrial Companies Does your industrial company want to attract more customers, close more sales, and earn more revenue online? Conversion rate optimization (CRO) can help. On this page, we\u2019ll take a look at some of the benefits of CRO, and how conversion rate optimization plans from&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":308,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_mi_skip_tracking":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Conversion Rate Optimization for Industrial Companies<\/title>\n<meta name=\"description\" content=\"Conversion rate optimization, or CRO, can help your industrial company increase website traffic, earn more revenue, and close more sales. 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